Our Approach

We approach website design by considering this mantra – don’t make me think. We know that even though users spend less time on websites reading content, they are familiar with the way they work. So while we aim to make our site designs fresh, the basic functionalities should still feel and work as other sites, ensuring users focus on content and not on how to use the interface.

This website was designed to highlight SmartCRC through a modern and engaging interface. The interface designed to use the new hub logo and cohesive colour scheme in a and consistent way throughout the website. Crucially, we built the WordPress theme to suite the interface design making the on-going backend content maintenance by the client so simple, its saving them time and money.